Alpha Server
2011

Web Search in 2010 – 7 Search Engines to Watch
Lets face it, Google is the top search engine, and will most likely continue to be that for a number of years, there is several thousand alternative search engines that work hard to gain a piece of the search marketplace for themselves.
{The marketplace for search is dominated by a few giants. According to a report by comScore the market in October 2009 was dominated by Google (65.4%), Yahoo (18.0%), Microsoft (9.9%), Ask (3.9%) and AOL (2.9%), followed by MapQuest, eBay, craigslist, Fox, MySpace, Facebook and Amazon.}
With the search marketplace valued at $300 Billion that makes every single 1% worth $3 Billion when selling the company and you would do very well by capturing just a 0.1% piece of that cake. That’s why we’ll continue to see an increasing number of start up search engines.
Here’s my list of 7 search engines that stand a good chance of making news in 2010. New or old, they all have in common that they deliver high quality search results and they have been innovating in 2009.
Cuil
Cuil is one of the few new search engines that compete head to head with Google on index size and with the claim of being the worlds biggest search engine, managers and ex Googlers Anna Patterson and Russell Power has a lot to deliver.
Overloaded servers generating low quality search results hampered the 2008 launch giving Cuil a fair amount of negative media attention but of you try a search today you’ll find the search results are really good and there is an explore by category function that is among the best I’ve seen.
DuckDuckGo
The search engine with the silly name and a cute interface uses a combination of Yahoo BOSS, Wikipedia and it’s own crawler DuckDuckBot to deliver both hard information in a Zero-click info box, categories to further refine searches and actual search results.
Founded by Gabriel Weinberg, who started and then sold The Names Database, DuckDuckGo is a private venture and has grown steadily since it launched in September 2008. I think this search engine has a good niche carved out for itself, watch out for what they do in 2010
Spezify
This search engine is totally awesome. It presents the search results as newspaper clippings scattered around the screen with a mix of images and excerpts from web pages. By scanning some of the clippings you get a good overview of the topic you are researching and can make an informed decision on which search results to visit and read more about.
It’s also a excellent brainstorming tool. Just type in any topic and you’ll get a lot of ideas for a new article or blog post.
Secret Search Engine Labs
This is a search engine that does not seek to rank sites the same way as the big three, G-Y-B. As Google gives priority to aged and big sites, many new, small and relevant sites are hard to find in their search results. Secret Search Engine Labs ranks sites based on page contents and links using their trademark CashRank algorithm to remove junk content.
Secret Search Engine Labs was initiated in 2007 by Simon Byholm, a software engineer and entrepreneur from Finland, and in addition to relevant and alternative search results it aims to provide tools and information for website owners on how pages are ranked.
Bing
First we had MSN Search, then Live Search and right now with the latest re-launch we have Bing. Now Microsoft has managed to get hold of almost 10% of the market share for search by running a bold marketing campaign. The attention of media during the re-launch has spurred innovation adding new features like the daily changing background image, suggested topics and popular trends.
Watch Bing closely during 2010 as Microsoft has finally taken some real action to increase their market share and it’s likely that you will see more changes coming.
Blekko
With a management that has worked at Topix, Google, AOL and Netscape Search this startup search engine is as secretive as Google about what they will do and when.
We are still waiting eagerly for Blekkos official launch. It was promised by the end of 2009 though so you can assume that it will make some serious headlines in 2010. Let’s hope it’s exiting news.
Monitter
Monitter is not a classic search engine but a real time Twitter search engine where you can monitor several keywords and see all tweets containing those keywords in real time as they happen. When you want to monitor you brand or area of expertise or if you just want to keep an eye on the conversation this is a great tool.
What About The Rest?
I think you already know that Google is innovating and it’s pretty sure they will make some noise in 2010. Wolfram Alpha is fascinating as it is the only major search engine that makes the results from data.
There’s a multitude of social, real time or just weird search engines starting up and there’s no telling if one of them becomes the next Twitter and makes a permanent mark in the search marketplace. You will find info on most of them in this list of search engines, in this other search engine list or on AltSearchengines.com a blog that reviews just about every new search engine.
There is finally signs that we could see radical changes in the search engine landscape following years of rule by Google, Yahoo, Microsoft and to some extent Ask. There’s new technology sprouting like mushrooms in every nook of the Net. There’s semantic search, visual presentation, real-time search and socially powered search engines created. If nothing else is achieved at least the old behemoths will have to adopt the new technology to stay competitive, giving us better search results in the process.
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